11 Core Tracking Modules

One container, eleven modules — everything e-commerce teams actually need for server-side tracking.

Visitor browsers send data to tracking.yourdomain.com — your own subdomain, not facebook.com. Ad-blockers let first-party requests through.

Server-set first-party cookies outlast browser JS cookies. Up to 365-day identity where browser policy allows.

Captures fbclid, gclid, ttclid (and 8 more) the instant they land, stores in 3 redundant locations, attaches to every conversion.

Built-in consent controls for GDPR, CCPA and Consent Mode. Geo-aware defaults, works with modeled conversions.

Every conversion that touches your container is recorded with full attribution context — never lose a match.

Real-time view of delivery success to Meta, Google, TikTok, LinkedIn, Snapchat with per-platform match quality.

Inspect incoming requests, outgoing dispatches and transformation logs live — no more guessing.

Serve the GTM/web loader from your own first-party domain with a custom filename — invisible to blockers.

Edge bot filtering before traffic reaches your container — pay only for real users.

Stable cross-session user hash for更准确的 match quality and deduplication.

Geo/IP anonymization for privacy compliance while keeping conversion signal intact.